As the metaverse evolves into what many predict will be a next generation internet, plaintiff firms are eyeing this emerging space closely as an arena of future litigation. “Our job is to imagine the unimaginable and at this point we’re making sure we’re on the watch,” said New York-based Labaton Sucharow partner Michael Canty.
“It’s not quite analogous to when the internet came, but it’s somewhat parallel,” Chicago-based law firm founder and CEO Jay Edelson said. His firm has already litigated several data privacy cases against virtual reality developers. “It creates a host of issues—everything from privacy concerns to consumer fraud, which happens all the time.”